Lakeland Health’s marketing and communications efforts are being recognized with a pair of national awards. The healthcare system won a pair of Aster Awards, one gold for the new logo design and letterhead for Lakeland Health and a bronze for an internal publication for a health system. Lakeland won three Healthcare Advertising Awards. Those were in the internal publications category for the Marketing and Communications department’s annual report, another in the logo category for the Lakeland at Home logo series and a Merit Award in the total integrated campaign category for the “da Vinci Masterpiece” campaign. That utilized print, online and video media to promote Lakeland’s robotic surgery program.
